Compelling. Concise. Creative.

These words describe my design sensibility! Hello. I'm Vicki, a graphic designer with extensive experience creating print, web, digital media, and logo design products for companies and nonprofits.

Whether your project is for the web or print, I have the expertise and the insight to design it with a fresh, contemporary appeal. I like using the entire toolbox available to graphic designers. Because the tools are constantly evolving, I enjoy the continual learning necessary to offer the best of the new technology.

Each project presents its own challenge, and I believe the messages you want to convey lend themselves to the imagery, typography, and color choices that feel “right.” So listening to your needs and desires for your communications is the first and most important step in my work. The second is using my experience and judgment to present approaches that will hit the mark as compelling, clear, and creative communications.

Today, content is still king, but we have expanded the concept of content from words alone to images and ease of interactivity. Like your personal style, it all says something about your organization. It’s not just what you say, but how you say it and, just as importantly, how you show it, that differentiates your communication style.

I strive to make the work that comes from my hand have intelligent design that not only informs but organizes your content and delights your audiences, thus becoming memorable.

My work is both intuitive and integrative. I build communications from the ground up or redesign and repurpose existing work, taking an idea all the way to the end product—including coding for websites and production and print brokering for print products. No work is an island, so I am mindful of the overall context of each piece: how it fits into your communications strategy and pulls your audience to move a step closer to engagement with your organization.

Along the way, I have forged lasting relationships with my clients. I am proud to be considered an integral part of their creative team and their organizations’ growth and success.

Portfolio

Testimonials

  • As director of marketing communications at JFCS for five years, I worked closely with Vicki on all kinds of projects: event invitations, email campaigns, newsletters, and brochures. She is one of the most talented and hardworking designers I have ever worked with and a true collaborator — a consummate professional.
    Vikki Cooper, Cooper Communications
  • I have hired Vicki to design educational materials about complicated legal matters. Vicki's work product effectively draws in the audience because it is beautiful and easy to read. And it is a pleasure working with her.
    Juliann Sum, Chief of Cal/OSHA at California Department of Industrial Relations
  • Ms Valentine has a lovely esthetic sense, great ideas and is a joy to work with. She is very patient, takes the time to understand her clients' needs and does it in a very personable way. Her services are a great value. We are very happy with the design and functionality of our website, business cards and letterhead. We look forward to working with Vicki on future projects and wholeheartedly recommend her.
    Dorit Grunberger, Video Producer, Director, Editor and Writer @ LifePrints Video, LLC